RUN FOR YOUR LIVES WORLD TOUR (2025/2026)

Regarding the issue of excessive cell phone use during concerts, I have a provocation that I’ll share later in this post.

First of all, it’s now clear that the band has been bothered by this (and it’s been especially obvious with Bruce in recent years, as he’s complained about it on stage several times). So, it’s fair to conclude that the band, generally speaking, is not happy with the crowd's enthusiasm or rather, the lack thereof. Maybe South America is an exception, but as a brazilian, I have to admit that even here the audience has quieted down compared to one or two decades ago.

And that’s where my provocation or reflection comes in. Is the Maiden crowd less energetic because of the phones? Or is it simply because we’re getting too old? I know some will argue that Maiden has been attracting younger fans. That’s true, but maybe not on the scale that would make a real difference. At least here in Brazil, the average Maiden fan is probably 45+. Sure, you’ll still find teenagers and young adults at the shows, but they’re certainly not the majority.

I bring up the age factor because I went to the System of a Down concert in São Paulo last week. I’m 35, and while I wouldn’t say I felt old, I can confidently say the average age in the crowd was around 30. Maybe less. Very few people were over 40. And I believe that makes more of a difference than whether or not people are using their phones. I say this because there were no restrictions on phone use at that concert, and guess what? The crowd went absolutely wild (in a good way). You’ve probably seen videos and images online. It had been a long time since I’d witnessed that kind of energy from a crowd, and that clearly fired up the band, who, to be honest, had been playing pretty lackluster shows for over a decade.

Of course, other factors might have contributed to the crowd’s enthusiasm. For instance, System of a Down rarely tours South America. If I’m not mistaken, their last show here was in 2015 or so, and even throughout their career, they haven’t made a habit of coming here. Maiden, on the other hand, is here like every two years.

So, with all that in mind, here’s the provocation: maybe the real issue isn’t cell phones. Maybe we are just fucking old. Maybe Steve needs to start writing short rockers again to attract young people, who will jump into moshpits, light up flares during shows and then be heavily insulted by Bruce, who is now complaining about lack of enthusiasm.

Anyway, what do you guys think?
 
Yeah, I'm against locking phones away. There are plenty of legitimate reasons, like a friend of mine whose grandma is dying and they need to be available at all times. (He's not going on a concert, that's just one example to show that we don't always know the stories of others).

Also, when I'm at the concert I couldn't care less about some phone screens. I'm there for the music and the atmosphere, phones aren't affecting my enjoyment in any way.
It's the fact that people hold them up above their heads to film, so your face is at an immediate disadvantage being lower than a sea of people's hands and bright screens facing you.

I fully support banning phones at venues, absolutely. Nobody ever watches them back anyway! Just be in the moment, enjoy the actual music and have a fantastic memory.
 
Regarding the issue of excessive cell phone use during concerts, I have a provocation that I’ll share later in this post.

First of all, it’s now clear that the band has been bothered by this (and it’s been especially obvious with Bruce in recent years, as he’s complained about it on stage several times). So, it’s fair to conclude that the band, generally speaking, is not happy with the crowd's enthusiasm or rather, the lack thereof. Maybe South America is an exception, but as a brazilian, I have to admit that even here the audience has quieted down compared to one or two decades ago.

And that’s where my provocation or reflection comes in. Is the Maiden crowd less energetic because of the phones? Or is it simply because we’re getting too old? I know some will argue that Maiden has been attracting younger fans. That’s true, but maybe not on the scale that would make a real difference. At least here in Brazil, the average Maiden fan is probably 45+. Sure, you’ll still find teenagers and young adults at the shows, but they’re certainly not the majority.

I bring up the age factor because I went to the System of a Down concert in São Paulo last week. I’m 35, and while I wouldn’t say I felt old, I can confidently say the average age in the crowd was around 30. Maybe less. Very few people were over 40. And I believe that makes more of a difference than whether or not people are using their phones. I say this because there were no restrictions on phone use at that concert, and guess what? The crowd went absolutely wild (in a good way). You’ve probably seen videos and images online. It had been a long time since I’d witnessed that kind of energy from a crowd, and that clearly fired up the band, who, to be honest, had been playing pretty lackluster shows for over a decade.

Of course, other factors might have contributed to the crowd’s enthusiasm. For instance, System of a Down rarely tours South America. If I’m not mistaken, their last show here was in 2015 or so, and even throughout their career, they haven’t made a habit of coming here. Maiden, on the other hand, is here like every two years.

So, with all that in mind, here’s the provocation: maybe the real issue isn’t cell phones. Maybe we are just fucking old. Maybe Steve needs to start writing short rockers again to attract young people, who will jump into moshpits, light up flares during shows and then be heavily insulted by Bruce, who is now complaining about lack of enthusiasm.

Anyway, what do you guys think?

There is no doubt that having an older fanbase is going to mean that the audience is less energetic. Don’t blame the phones, we are just old farts and dare I say it, so are the band members!
 
But the point was, they have asked people to not film until the last song, so that means they won't end with Sanctuary and go for a Ruskin Arms 1978 vibe with no phones to be seen.

And of course they will end the show with the line Run For Your Lives
Or "blow people's minds" by starting with it?
 
I said in another post that this tour was unnecessary. That was short sighted as I was still coming off the high of the Future Past tour. Now I’m stoked. Once the U.S. dates are announced I’m getting tickets.
 
There is no doubt that having an older fanbase is going to mean that the audience is less energetic. Don’t blame the phones, we are just old farts and dare I say it, so are the band members!
I'll be 60 when I hopefully see them next year. Just because I can no longer go crazy like a 20 yr old Brazilian punter anymore doesn't mean I enjoy the show any less.
 
Regarding the issue of excessive cell phone use during concerts, I have a provocation that I’ll share later in this post.

First of all, it’s now clear that the band has been bothered by this (and it’s been especially obvious with Bruce in recent years, as he’s complained about it on stage several times). So, it’s fair to conclude that the band, generally speaking, is not happy with the crowd's enthusiasm or rather, the lack thereof. Maybe South America is an exception, but as a brazilian, I have to admit that even here the audience has quieted down compared to one or two decades ago.

And that’s where my provocation or reflection comes in. Is the Maiden crowd less energetic because of the phones? Or is it simply because we’re getting too old? I know some will argue that Maiden has been attracting younger fans. That’s true, but maybe not on the scale that would make a real difference. At least here in Brazil, the average Maiden fan is probably 45+. Sure, you’ll still find teenagers and young adults at the shows, but they’re certainly not the majority.

I bring up the age factor because I went to the System of a Down concert in São Paulo last week. I’m 35, and while I wouldn’t say I felt old, I can confidently say the average age in the crowd was around 30. Maybe less. Very few people were over 40. And I believe that makes more of a difference than whether or not people are using their phones. I say this because there were no restrictions on phone use at that concert, and guess what? The crowd went absolutely wild (in a good way). You’ve probably seen videos and images online. It had been a long time since I’d witnessed that kind of energy from a crowd, and that clearly fired up the band, who, to be honest, had been playing pretty lackluster shows for over a decade.

Of course, other factors might have contributed to the crowd’s enthusiasm. For instance, System of a Down rarely tours South America. If I’m not mistaken, their last show here was in 2015 or so, and even throughout their career, they haven’t made a habit of coming here. Maiden, on the other hand, is here like every two years.

So, with all that in mind, here’s the provocation: maybe the real issue isn’t cell phones. Maybe we are just fucking old. Maybe Steve needs to start writing short rockers again to attract young people, who will jump into moshpits, light up flares during shows and then be heavily insulted by Bruce, who is now complaining about lack of enthusiasm.

Anyway, what do you guys think?
I'm also Brazilian and I have the same perception as you about Maiden's shows here. Tour after tour the audience seems to be getting more and more inactive and less interested, which is frustrating. But, yes, your observation is as sad as it is true. We're all getting too old...

But, in our defense (or not so much), I have an account of the last show in São Paulo (Nicko's farewell): I got so excited and jumped so much that I seriously hurt my knee! At least in spirit, I still feel young. It's a shame that my body can't keep up...
 
This is what Maiden wrote to fanclub members

We ask, on behalf of the band staring right down at you, that you refrain from intrusive filming of the show. Enjoy the unique, privileged, experience fully – by all means take a quick ‘look where I am’ snap but please put the phone away and politely ask others to do the same. Come the last song (Can you guess what it is?) by all means ‘fill your boots’ but until then let’s be more mid-80’s about our concert-going experience shall we?

So I doubt that's what they are going for.
First off, I didn't claim that they were going to end with any particular song. I used "Sanctuary" at the Ruskin just as an example of an early song & venue, IF they were going for that particular vibe.

"In keeping with that time period Maiden are keen for everyone in the audience to experience this spectacular show as they would have when many of these songs were first played live back in 80’s..."

“We would very much like you to be “in the moment” instead and be fully actively involved to enjoy each and every one of these classic songs in the spirit and manner they were first played."

Obviously Rod referenced twice enjoying the show as if this was the era in which phones didn't exist or weren't so ubiquitous at shows. That was my point, not attempting to guess the final song. We don't yet know the setlist nor in which order it will be performed, so firmly stating what will and won't be played is speculative at best.
 
I’m sorry but I couldn’t care less if someone wants to film a gig on their phone. As long as they are not being a dick about it, just let them be. We would all be much happier if we just let people be.

I don’t agree with Ghost’s policy.
Just to elaborate this with a personal story.

As I have said before, I have a daughter. She is not so little anymore. She turned 3 and a half yesterday. A week or so after she came home from hospital (she was premature and had to stay in SCBU), I had music on in the background when I was sitting on the chair with her. In fact it was Senjutsu, as the album was still quite fresh. I wasn’t blaring it out loud, but she was very intrigued by it. I have a hilarious video of her looking confused by the song Hell on Earth. As a music teacher, I was super proud that my tiny daughter was paying attention to my favourite band that I owe a lot to. I even have videos of her dancing to Hell on Earth as she has grown up. Ok, it might not be the most kiddy friendly song title, but the musical themes are stunning. She can even spot a Maiden song now!

Fast forward to the Future Past Tour, I filmed part of Hell on Earth so that I could show her that daddy went to see the people who wrote it. She was transfixed by the video.

Now I understand that there are people who film everything or stick the phone in peoples’ faces. However, my phone allowed me to film a quick moment of a song that means a lot to me and I shared it in a lovely moment with my daughter.

Filming something with your phone does not mean you are addicted to it. Sometimes you don’t know why people are filming something. It might be to send to their parent who is ill on the hospital. It might be as a way of remembering an incredible night or an absent friend. Let’s be more patient and kind. I think that is what I would expect from the Maiden fan base.
 
The talk of 'many worlds of Maiden' suggests to me the stage is going to vastly change visually for each set of songs. I think we'll see the usual curtain backdrops, but they'll be framed on the sides and above by LED screens (like the Future Past, save the 'above' part) and the usual riser platforms themselves will have LED screens on the front of them. Would look fantastic in an arena, but may look a bit dumb outside in daylight.
I doubt the curtain backdrops (if any) would be more prominent for this tour than a screen/s. And what about props. Framed on the sides and above would be similar to TFP (it could look cool), they hit at something completely different.
 
Btw, the attached song to McMurtrie's latest Instagram post about the Maiden tour is Transylvania. Before that it was Killers.
 
Just to elaborate this with a personal story.

As I have said before, I have a daughter. She is not so little anymore. She turned 3 and a half yesterday. A week or so after she came home from hospital (she was premature and had to stay in SCBU), I had music on in the background when I was sitting on the chair with her. In fact it was Senjutsu, as the album was still quite fresh. I wasn’t blaring it out loud, but she was very intrigued by it. I have a hilarious video of her looking confused by the song Hell on Earth. As a music teacher, I was super proud that my tiny daughter was paying attention to my favourite band that I owe a lot to. I even have videos of her dancing to Hell on Earth as she has grown up. Ok, it might not be the most kiddy friendly song title, but the musical themes are stunning. She can even spot a Maiden song now!

Fast forward to the Future Past Tour, I filmed part of Hell on Earth so that I could show her that daddy went to see the people who wrote it. She was transfixed by the video.

Now I understand that there are people who film everything or stick the phone in peoples’ faces. However, my phone allowed me to film a quick moment of a song that means a lot to me and I shared it in a lovely moment with my daughter.

Filming something with your phone does not mean you are addicted to it. Sometimes you don’t know why people are filming something. It might be to send to their parent who is ill on the hospital. It might be as a way of remembering an incredible night or an absent friend. Let’s be more patient and kind. I think that is what I would expect from the Maiden fan base.
That's not what I personally mean when I say get rid of the phones. I'm talking about the people who stand there, right in front of your face, blinding you with a screen, hands above their heads, ruining the viewing experience for everyone else for entire periods of the show.
 
I fully support banning phones at venues, absolutely. Nobody ever watches them back anyway! Just be in the moment, enjoy the actual music and have a fantastic memory.
I actually revisit videos from concerts I've been to regularly. The sound is fantastic (arguably much better than what I heard in the venue) and it's much clearer than my memories :D

When I film I put my phone in front of my own face, so that I don't bother anyone else, to the best of my ability obviously.
 
Aha, now that they have rehearsed, they rather not have all the mistakes recorded and announce this thing with the phones. :devil2:

No, I personally would like a concert without phones. I don't really understand the arguments of my friends that it is not possible because I was at concerts with the same friends in the 80s and I remember that it was possible.
 
Just to elaborate this with a personal story.

As I have said before, I have a daughter. She is not so little anymore. She turned 3 and a half yesterday. A week or so after she came home from hospital (she was premature and had to stay in SCBU), I had music on in the background when I was sitting on the chair with her. In fact it was Senjutsu, as the album was still quite fresh. I wasn’t blaring it out loud, but she was very intrigued by it. I have a hilarious video of her looking confused by the song Hell on Earth. As a music teacher, I was super proud that my tiny daughter was paying attention to my favourite band that I owe a lot to. I even have videos of her dancing to Hell on Earth as she has grown up. Ok, it might not be the most kiddy friendly song title, but the musical themes are stunning. She can even spot a Maiden song now!

Fast forward to the Future Past Tour, I filmed part of Hell on Earth so that I could show her that daddy went to see the people who wrote it. She was transfixed by the video.

Now I understand that there are people who film everything or stick the phone in peoples’ faces. However, my phone allowed me to film a quick moment of a song that means a lot to me and I shared it in a lovely moment with my daughter.

Filming something with your phone does not mean you are addicted to it. Sometimes you don’t know why people are filming something. It might be to send to their parent who is ill on the hospital. It might be as a way of remembering an incredible night or an absent friend. Let’s be more patient and kind. I think that is what I would expect from the Maiden fan base.

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I'll be 60 when I hopefully see them next year. Just because I can no longer go crazy like a 20 yr old Brazilian punter anymore doesn't mean I enjoy the show any less.

In most recent tours, Maiden have played 2 nights at the O2 arena in London (fantastic venue, by the way). I always try and get standing tickets for one night and seats for the other, so I can enjoy the show in different ways. I do not go mental if I am standing though. At the end of the day I am there to enjoy the music.

On a related note, one year I saw Bruce having a go at the people who were sitting down for not standing up and it was pretty obvious that some of them had mobility issues. :mad: Just because people are not going crazy it does not mean they are enjoying the show any less and, at the end of the day, they have bought a ticket to be there and deserve the same respect.
 
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